Spring Cleaning! Refresh your goals using S.M.A.R.T.

Spring Cleaning! Refresh your goals using S.M.A.R.T.

By: Billy Banks

It’s almost the end of March. The end of the quarter looms. When the calendar flipped to 2023, many of us had ambitious goals. Sleep better. Lose weight. Go to the gym. Read more. We dove headfirst into the deep end. Made some changes. Did it for a few weeks. And then, life happened. A sick child. An unexpected project or client issue at work. Slowly, and then all of a sudden, we fall back into our old patterns.

We all struggle to achieve our goals, and that’s not due to any innate failure in us. In fact, according to a study by the University of Scranton , 92% of people fail to achieve the goals they set out to accomplish in the New Year. That means almost every single person fails to follow through on the resolutions they set for themselves at the start of the year. So why is this the case?

Most often, we set vague or unrealistic goals for ourselves. Or we base our goals on what others are doing, versus what we actually want to do. Then, when we don’t see immediate results, our energy and inspiration dwindles, and the goal gets dropped.

Another mistake – we don’t account for what needs to change. If we are going to go to the gym or learn a new skill at work, we don’t get to add hours to the day, we need to subtract somewhere else. When we don’t, we get squeezed for time and drop the new goal or habit that doesn’t fit our schedule because we didn’t give it the time and space to take root.  

A new S.M.A.R.T. way forward:

With the new quarter, we have a chance to start anew. As the green shoots of spring break through the surface, now’s a great time to do some Spring Cleaning with your goals. So, get them out, dust them off, and let me show you a better way forward:

Like most people, I was great at setting poor goals. Either they were overly ambitious, or I failed to set myself up to succeed. Frustration followed as early momentum quickly faded. But after being introduced to the S.M.A.R.T. framework, it all started to make sense.

Goal setting works best with an action plan. Take it from someone who has failed at this endeavor many times over! Setting goals requires plenty of thought and purpose. That’s where the “S.M.A.R.T. goals,” framework comes in handy.

To ensure that your S.M.A.R.T. goals are clear and achievable, they should have the following characteristics:

  • S pecific – What precisely do you want to do?
  • M easurable – How will you know if you’ve been successful? What are the milestones for attaining the goal?
  • A ttainable – Do you have the right skills, tools, resources, etc. needed to accomplish your goal?
  • R ealistic – Is it the right time? Does it relate to your values and dreams?
  • T imely – What is the timeline for accomplishing your goal?

How to use the S.M.A.R.T. process for achieving your goals:

Each component of the S.M.A.R.T. methodology works in its own way to create goals that are well-planned, concise, and trackable. This process provides an action-oriented methodology for achieving goals repeatedly over time. Plus, it works whether your goal is a professional one, or one of a personal nature.

  1. S pecific

The key here is to be clear and precise. Goals, without clarity surrounding the specifics, are more like unattainable dreams.  Yet, when you take the time to slow down, clarify your thinking, and specify exactly what needs to be done, you greatly increase your odds for success. Just like when you communicate clearly with your partner or coworkers.

Moreover, when your goals are too vague, it can be difficult to know where to begin, and further, after starting, what steps to take in which order. This leads to inertia and frustration. To avoid this, use the questions below to guide your thinking as you craft your goal:

  • What do I want to accomplish?
  • Why is this goal important to me?
  • Where do I need to be (physically, mentally, emotionally) in order to do it?
  • Who else is involved?
  • What other resources or skills are required?
  1. M easurable

What evidence or milestones will signal that you are making progress towards your goal? Measuring your progress helps you stay on track and stay motivated. Moreover, by breaking your goal down into smaller, more manageable pieces and measuring your progress as you go, you create forward momentum for yourself and can more tangibly see yourself getting closer to your goal.

At work, you might use your project management tools to create a roadmap for your goal. Breaking down your goal into smaller steps and milestones and tracking your progress as you go. For personal goals, I use Google Sheets to track my progress digitally. Other times, I use my whiteboard, Post-It notes or some other visual cue to help me see my progress over time. Many people, myself included, find that using tools to help us visually see our progress helps us continue along towards meeting our goal.

To help you measure your goals, ask yourself the following questions:

  • How will you know if progress is being made towards your goal?
  • How will you measure it?
  • What are the key milestones or steps?  
  1. A ttainable

Next, your goal needs to be attainable, in other words, something that can be achieved. When we subscribe to the “Go Big or Go Home” mentality for goal setting, it can detract from our motivation. Goals like “Write a book” or “Get a promotion” are huge undertakings. Daunting even. Which is why people often fail to achieve them. Instead, break them down into their component parts and then make a smaller plan for achieving each step towards the larger goal. In this way, instead of focusing on the mountain looming overhead, you are focusing on the next foothold, conquering the mountain one step at a time.

The key is to make sure that your weekly actions towards a goal stretch your abilities, but still fit into your existing world of responsibilities and commitments. Writing one page a day or scheduling a biweekly 1-on-1 with your boss likely fit much better into your existing schedule. Trying to do more than you are able to at the outset could lead to stress and even disinterest. That creates anxiety. And that anxiety prevents progress. Better to start small, create some small wins and momentum, and then gradually increase your time and effort commitment.

Attainable goals typically answer one or both of the following questions:

  • How will I accomplish this goal?
  • How attainable is the goal given my other constraints (e.g., time, money, or skill set)?
  1. R ealistic

Making sure your goal is realistic means ensuring that it is relevant and aligned with where you want to go. For example, is writing a book a passion project, or something that will advance your career? Or, do you want that promotion, or do you prefer to be an individual contributor?

In addition, sometimes the timing is off for a certain type of goal, or you may not have access to the right people or the required skills to complete it. Some questions to ask yourself to make sure your goal is both realistic and relevant include:

  • Is this goal aligned with where I am trying to go?  
  1. T imely

The last and most important step in achieving your goal is setting a target date for completion. Having milestones to work towards or deadlines to meet provides added motivation. They can also help prevent your day-to-day tasks from overwhelming your longer-term goals. Key questions to ask yourself include:

  • By what date will this goal be completed?

Now, let’s pull all of this together and give you two examples, one personal and one professional, of how to convert a typical goal into a S.M.A.R.T. one.

Personal Goal: I want to get in better shape.

S.M.A.R.T. Goal Components:

  • S pecific: I will join a running club and run with them every Monday, Wednesday, and Friday morning. On Sundays, I will play soccer with my friends. The running club and my friends will keep me accountable for showing up.
  • M easurable: The running club will hold me accountable for running three days a week and help me to improve my time to run a mile with the goal of getting it under 7 minutes.
  • A ttainable: I was in good shape before having kids and I almost never got injured while playing sports. The running club runs early in the morning, and I can get up earlier, go for a run with them, and be home in time to get ready for work. I will have to go to bed 30 minutes earlier each night.
  • R ealistic: Lately, I have felt more fatigued and keep injuring myself playing recreational soccer. I want to be able to keep playing soccer with my friends and run around with my kids on the weekends. Plus, when I stay up late watching TV, I tend to hit the snooze button in the mornings.
  • T imely: I’ve signed up for a 10K in 6 months.

Complete S.M.A.R.T. Goal:

I will join a running club and run with them 3 days a week in the morning and play soccer on Sundays. In 6 months, my average time to run a mile will be under 7 minutes and I will run in the neighborhood 10K.

Professional Goal: I want to get promoted at work.

S.M.A.R.T. Goal Components:

  • S pecific: Our company has indicated that it wants to hire or promote someone to manage our team in the next 6 months. I will create a 90-day plan to share with my boss in our next 1-on-1 to get their feedback and demonstrate my interest in the role. In the first 30 days, I will teach the team a new skill. In the second 30 days, I will lead one team meeting. In the third 30-days, I will lead two of the weekly team meetings.
  • M easurable: I will track progress towards these goals during my biweekly 1-on-1s with my boss. I will ask to be put on one new project or take on an additional responsibility during each 1-on-1. I will also take classes on Leading Teams and Leadership through our online training program.
  • A ttainable: I’ve been in this position for six months now, and I have previous management experience at my prior job.
  • R ealistic: As our company grows, I want to be in a position to grow as well. I have past experience and the desire to learn new skills and take on new responsibilities.
  • T imely: I will become a better leader by the end of this quarter and apply for the role when the position opens.

Complete S.M.A.R.T. Goal:

I will meet with my boss and present my 90-day plan for earning the promotion. I will ask to take on additional responsibilities to demonstrate my desire and willingness to win this role. I will also take one course on leadership and managing teams each month.

When we take the time to get S.M.A.R.T. with our goals, we increase the odds we will be successful. The key is to be as clear as possible in what you want to accomplish and how you plan to do so. By setting realistic and achievable goals, you are half-way done. Tracking our progress provides the roadmap for success and the accountability to get it done. Apply the S.M.A.R.T. methodology to all your goals and you’ll never miss a New Year’s resolution again!

The S.M.A.R.T. Way to Navigate 2025 Tax Changes | Elgin, IL
February 4, 2025
Tax season is here , and businesses are facing one of the most significant shifts in tax policy in recent years. With over 60 tax provisions changing in 2025—including corporate tax rate adjustments, the expiration of key deductions, and increased IRS reporting requirements—navigating compliance while optimizing financial strategy is more complex than ever. Failing to stay ahead of these changes can lead to unnecessary tax liabilities, missed deductions, and potential penalties. That’s why businesses are turning to IA Business Advisors , whose S.M.A.R.T. (Strategic, Measurable, Attainable, Realistic, Timely) Management™ approach ensures your business remains compliant while maximizing financial opportunities during tax season. Why the S.M.A.R.T. Approach is Essential for Tax Planning IA Business Advisors employs the S.M.A.R.T. Management™ approach to help clients navigate complex challenges, such as the 2025 tax changes. This methodology emphasizes: Specificity – Tailoring tax strategies to fit your business’s unique needs. Measurability – Ensuring financial data and tax obligations are precisely tracked. Attainability – Implementing realistic financial strategies that align with your goals. Relevance – Adapting tax solutions to current regulations and economic conditions. Timeliness – Addressing tax compliance and planning proactively, avoiding last-minute stress. By applying S.M.A.R.T. principles , IA Business Advisors assists businesses in developing tailored strategies that ensure compliance and optimize financial outcomes during tax season . The 2025 Tax Landscape: What Business Owners Need to Know Before diving into why outsourcing bookkeeping is the S.M.A.R.T. way to handle tax season, let's examine some of the most impactful tax changes in 2025: 1. Corporate Tax Rate Uncertainty The Tax Cuts and Jobs Act (TCJA) of 2017 reduced the corporate tax rate from 35% to 21%, providing major relief for businesses. However, this provision is set to expire at the end of 2025, potentially raising tax rates again unless Congress intervenes. Strategic tax planning is essential to mitigate financial impacts. 2. Small Businesses Face Higher Tax Burdens Many small businesses operate as pass-through entities (LLCs, S-Corps, sole proprietorships), where income is taxed at individual rates. The 20% Qualified Business Income (QBI) deduction , which significantly lowers tax liability for these entities, is also set to expire after 2025. This could mean a sharp increase in tax bills for business owners. 3. Reduced Deductions & Credits Several beneficial tax provisions are phasing out or changing, including: Bonus Depreciation : The 100% bonus depreciation for capital investments will drop to 50% in 2025, reducing immediate tax relief for equipment and property purchases. Research & Development (R&D) Deduction : R&D expenses must continue to be amortized over five years instead of being deducted immediately, impacting cash flow for businesses investing in innovation. State Tax Adjustments : Several states are decoupling from federal tax provisions, making compliance more complex for businesses operating in multiple states. 4. Increased IRS Scrutiny & Reporting Requirements The IRS has tightened financial reporting requirements, and businesses must provide more detailed records for income, deductions, and tax credits. Stronger enforcement measures mean that errors, discrepancies, or missing records could result in audits and financial penalties. With these changes, precision in bookkeeping and tax planning is more critical than ever . The best way to ensure compliance, minimize tax burdens, and optimize financial planning is to outsource bookkeeping to tax experts who stay ahead of evolving regulations. The Benefits of Outsourcing Bookkeeping for the 2025 Tax Season 1. Ensure Compliance & Avoid Costly Mistakes Tax law is intricate, and 2025 is bringing more complexity than ever before. Even small bookkeeping errors can lead to penalties, delays, or an IRS audit. By outsourcing to IA Business Advisors , you ensure that: Your financial records are meticulously maintained All tax law changes are applied correctly You meet reporting and compliance requirements 2. Maximize Deductions & Reduce Tax Liabilities Many businesses overpay in taxes because they fail to capture all eligible deductions and credits. With our expertise, we help you identify and maximize tax-saving opportunities, including: Energy-Efficient Building Deductions (Section 179D) for sustainability upgrades Work Opportunity Tax Credit (WOTC) for hiring employees from targeted groups Qualified Business Income (QBI) Deduction for pass-through entities Employee Retention Credit (ERC) for businesses keeping their workforce intact Disabled Access Credit for improving accessibility in your business 3. Stay Prepared for the IRS's Stricter Reporting Standards With the IRS ramping up compliance enforcement, financial record accuracy is more important than ever. We help you: Prepare for IRS reporting changes and audits Ensure accurate record-keeping to meet IRS standards Seamlessly transition to mandatory digital tax filing 4. Save Time & Resources – Focus on Growing Your Business Managing your bookkeeping in-house can be time-consuming, costly, and stressful. Outsourcing frees up valuable resources so you can: Focus on business growth instead of tax paperwork Reduce overhead costs associated with in-house accounting staff Ensure your financial data is always up to date and audit-ready 5. Implement Smart Tax Planning Strategies With potential corporate and individual tax rate increases, businesses need to plan strategically. IA Business Advisors can help you: Accelerate income recognition to benefit from lower tax rates now Defer deductions to offset higher taxes in the future Optimize depreciation deductions to maximize tax relief Future-Proof Your Business with IA Business Advisors The 2025 tax season isn’t just about compliance—it’s about strategy. Outsourcing bookkeeping is a proactive investment that ensures your business stays financially healthy and well-positioned for growth, even amid shifting tax regulations. With IA Business Advisors , you’re not just outsourcing bookkeeping—you’re gaining a trusted financial partner who will guide you through tax season with precision, efficiency, and expertise. Don’t Wait—Get Your Books in Order Now Tax season is in full swing, and the longer you wait, the harder it becomes to stay ahead of deadlines and maximize tax benefits. Let us handle the complexities of bookkeeping and tax planning so you can focus on what you do best—growing your business.  Contact IA Business Advisors today and take the stress out of bookkeeping and tax season!
February 1, 2025
Prioritizing your well-being in a busy world can seem elusive, but it doesn’t have to be. With good intentions, you can take the time you need for yourself.
Power of Goal Setting
By admin December 20, 2024
We always like to say that you don't need a new year to set new goals, but I think we can all agree how good it feels to have something feel new energetically.
A person is driving a car with a graph on the windshield.
December 9, 2024
Driving with Clarity: Why Your Small Business Needs a Cash Flow Model Running a small business is much like driving a car—you need clarity to stay on course. At IA Business Advisors, we believe clarity comes from making decisions grounded in S.M.A.R.T. principles: those that are Specific, Measurable, Attainable, Realistic, and Timely. Yet, too many small business owners rely solely on their income statements. While valuable, these statements function like the rearview mirror: they reflect where you’ve been, not where you’re headed. If your goal is to grow or address cash flow challenges, focusing only on past performance can leave you unprepared for what’s ahead. That’s where a Cash Flow Model—your windshield view—provides clarity and empowers you to lead your business with confidence.
A drawing of a man sitting at a desk with the words the importance of continuous learning
November 19, 2024
By grounding decisions in continuous learning, you support not only your growth but also strategic progress for your team and organization.
By Mary Smith October 29, 2024
Written by: Mary Smith
October 24, 2024
Hello, team! Mary here, continuing our journey through the I in Team series, where we empower you to find , be , and build your influence. Brian and I discuss emotional intelligence in our book series and we wanted to bring some of the topics we discuss to you here as well. If you’re curious about diving deeper into emotional intelligence, check out our series and the other books linked in this article. If you just need a refresher, the following tips are for you. Pause Before Reacting When faced with difficult or emotional situations, take a moment to pause, breathe, and reflect. Reacting based on your emotions will likely not help the situation and could make things worse. By taking a moment to pause, we allow ourselves to sit with our emotions, understand why they are happening and where they are coming from, and consider how we want to respond to move the situation forward in a productive way. At times, you will be able to pause for a moment and think, but other times, you might need to step away and take a walk or a day to respond. By developing healthy coping strategies , you can handle tough moments with poise. If it helps you, write down the situations that evoke certain emotions. Over time, you may see a pattern which could aid you in knowing when you need to pause in the future. Build Rapport Building relationships with the people you work with, whether they be team members, clients, vendors, etc., can help support your ability to be emotionally intelligent because it develops both social skills and empathy for others. We build relationships through active listening, cooperation, and open communication. By making others feel valued, we set ourselves up to collaborate with them more effectively. Build relationships by asking questions and being genuinely interested in the responses. This strengthens bonds and helps you see the other person as a person and not an object (thus, building empathy). Book Recommendation: Leadership and Self-Deception Additionally, practice mastering non-verbal communication . Understanding body language, tone, and facial expressions can tell you a lot about what someone isn’t saying. The better you get to know someone, the easier you will be able to understand their non-verbal cues. Develop an Emotional Vocabulary Dr. Brene Brown said it best, “If we want to find the way back to ourselves and one another, we need language and the grounded confidence to both tell our stories and be stewards of the stories that we hear. This is the framework for meaningful connection.” Said another less-eloquent way, when we understand our emotional experience and have the language to describe it, we create paths for connection. Book Recommendation: Atlas of the Heart The above recommended book contains 87 different emotions researched over decades to help us gain a better emotional vocabulary to describe our and others’ experiences . In developing our emotional vocabulary, we improve the clarity of our conversations and reduce confusion that can lead to more detrimental emotions and situation. Encourage Emotional Intelligence in Others At times, it can be a lot easier to understand and manage our own emotions when we are surrounded by others who share our drive to be emotionally intelligent. Start by encouraging emotional intelligence in others on your team. Lead by example and model good emotional habits (like those listed here). Your emotional tone helps set the culture for the workspace. By understanding and managing emotions, we help lift our team’s culture and demonstrate how successful we can be by being emotionally intelligent. Bottom Line Understanding and managing our emotions for increased emotional intelligence helps us navigate complex interpersonal dynamics which is crucial for long-term success in business. Consider when you need to take a step back, build positive relationships with those you work with, develop your emotional vocabulary, and lead by example to help others realize how valuable emotional intelligence is.
A woman with a backpack is looking at a map in the woods.
October 22, 2024
In a world that’s constantly evolving, the most successful individuals and organizations are those that embrace continuous improvement. But it’s not just about making small adjustments. True continuous improvement is a structured approach to self-assessment, goal setting, and execution. At its core, continuous improvement is the practice of continually refining processes, products, or skills to enhance performance and efficiency. Whether you're leading a team or seeking personal development, the key to success lies in setting clear, actionable S.M.A.R.T. Goals. This is where the S.M.A.R.T. process comes into play—a simple yet powerful tool that transforms improvement from a vague concept into measurable, actionable steps. The S.M.A.R.T. Framework for Continuous Improvement To make continuous improvement practical, you need a roadmap. The S.M.A.R.T. framework—Specific, Measurable, Achievable, Relevant, Timely—ensures that your goals are clear and attainable, while pushing you to stay focused on consistent progress. Specific : Broad goals like "I want to improve my business" are difficult to act upon. Instead, break down your goals into specific actions. For example, "I want to increase customer satisfaction by reducing response times." Measurable : Improvement should be quantifiable. If you're working on reducing response times, set a measurable target, like "Reduce average response times by 20% over the next quarter." This helps you track progress and ensures you're moving toward your goal. Achievable : Continuous improvement should stretch your abilities but not set you up for failure. Ensure that the goals you set are realistic given your current resources and capabilities. If your team struggles with resources, scaling response times by 50% may not be achievable—but 20% might be. Relevant : Improvement efforts should align with your broader objectives. Before setting a goal, ask yourself how it supports your overall vision. In this case, faster response times directly tie into improving customer experience and satisfaction—making it a relevant focus. Timely : Without a deadline, goals risk becoming indefinite projects that never fully materialize. Set a clear timeline for achieving your goals—e.g., “Reduce response times by 20% in the next three months”—and hold yourself accountable. Creating a Culture of Continuous Improvement For businesses, embedding continuous improvement into the company culture can yield incredible results. Employees become more engaged, inefficiencies are identified and addressed faster, and innovation thrives. It’s not just about solving problems—it’s about consistently asking, “How can we be better?” On an individual level, the S.M.A.R.T. process can also be a game-changer. It pushes you to identify areas of growth, take control of your progress, and actively pursue success. Whether it’s learning new skills or refining processes at work, having clear, measurable goals allows you to make tangible improvements over time. The Power of Reflection and Feedback Another key to continuous improvement is building in regular periods of reflection. Are your S.M.A.R.T. Goals working? Have you achieved the milestones you set? This reflective practice enables you to adjust your approach as needed. Similarly, feedback is an essential part of the process. Encouraging open communication with colleagues, mentors, or even customers can provide valuable insights that drive improvement. Treat feedback as a tool for growth, not criticism, and integrate it into your improvement strategy. Conclusion: Start Your Continuous Improvement Journey Today The path to success is paved with consistent effort and strategic thinking. By adopting the S.M.A.R.T. approach to continuous improvement, you can transform the way you work and lead, ensuring that progress is not only possible but measurable and sustainable. Now, ask yourself: What’s one S.M.A.R.T. improvement you can start working on today? Take the first step on your continuous improvement journey, and watch how incremental changes lead to extraordinary results.
September 27, 2024
Being genuine is your greatest asset, and authenticity should be the foundation of your personal brand. Resist the temptation to conform to existing molds.
September 9, 2024
Productivity and what it actually looks like came into heightened focus during the pandemic and age of remote work. Now, with a majority of workers back in offices in hybrid arrangements, productivity problems have yet to resolve themselves, and instead are evolving as workers try to look busy both at home and in offices. Half of managers still believe their staff are engaging in “fauxductivity” — or faking activity and pretending to work while on the clock, according to a new survey from Workhuman including responses from over 3,000 full-time employees in the U.S., U.K. and Ireland. While 70% of workers say they aren’t pretending to work, interestingly 40% of managers said they themselves are engaging in faking productivity. Experts say a lack of clear metrics for most roles can make productivity itself tricky to gauge and accordingly difficult for managers to set clear expectations. But other factors like cultures where there is a lack of recognition and acknowledgement within the company hierarchy for the work being performed also drive this.
More Posts
Share by: